October 08, 2016
Leverage your existing customer base to generate more profits.
Retaining profitable customers can involve offering them special deals and offers.
September 30, 2016
How do you generate leads for your sales team?
You need to know the difference between sales and marketing to understand how to use each business strategy.
August 30, 2016
Temporary Options for Your Primary Online Presence
Facebook, Google Plus (G+) and Twitter provide a way to communicate quickly with customers and inform them about your business’s plan, product and additional information. LinkedIn is another important social network with a focus on business connections; use it to scout for new talent or join with like-minded companies throughout the world.
July 08, 2016
Ensure your new site and its content and functionality are aligned with business goals.
A website redesign is an extensive process, with more steps than you might imagine. Find out how to make the transition go smoothly.
June 25, 2016
Why can’t you replicate your Google AdWords campaign on Bing’s ads platform?
I chose two of my best-performing ads from my AdWords campaign using the exact same text, keywords, and targeting. I expected them to perform well, given their success on Google. I was dead wrong. Learn why they had a 99% bounce rate!