A marketing strategy and marketing plan attract more customers.
  • August 30, 2016

    Temporary Options for Your Primary Online Presence

    Facebook, Google Plus (G+) and Twitter provide a way to communicate quickly with customers and inform them about your business’s plan, product and additional information. LinkedIn is another important social network with a focus on business connections; use it to scout for new talent or join with like-minded companies throughout the world.

  • July 08, 2016

    Ensure your new site and its content and functionality are aligned with business goals.

    A website redesign is an extensive process, with more steps than you might imagine. Find out how to make the transition go smoothly.

  • June 25, 2016

    Why can’t you replicate your Google AdWords campaign on Bing’s ads platform?

    I chose two of my best-performing ads from my AdWords campaign using the exact same text, keywords, and targeting. I expected them to perform well, given their success on Google. I was dead wrong. Learn why they had a 99% bounce rate!

  • June 19, 2016

    Is duplicate content from other sites negatively affecting your website ranking?

    Not only can you not have duplicate content within your website, but Google can tell if you have copied website content from other sites onto your own.  Other websites can be a great source of information and ideas, it is important that you use them properly, otherwise your search engine ranking will be damaged.

     

  • May 27, 2016

    Your tagline should be a short, memorable phrase that carries the heart of your business behind it.

    Developing the perfect tagline or slogan for your business requires creativity. Any proper creative session begins with brainstorming. It doesn’t matter if they are horrible, improper or otherwise ill-suited for your company slogan. The worst ideas can turn into perfect ones by inspiring a thought in someone else.

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