July 21, 2023
It is equally important to attract people and to convert them into customers.
You need to write for search engines to bring people to your pages. And you need to write for humans to convert them when they get there. You can’t afford to write for just one or the other.
June 20, 2023
Affirmations work, you need to repeat them daily and truly believe in the words you are saying.
They are positive phrases or statements used to challenge negative or unhelpful thoughts.
January 13, 2023
HTTPS: Visitors Are Evacuating Websites that Are Not Secure.
How do you know if your website is secure? Learn what to ask your website developer.
December 31, 2022
Benefits of updating or upgrading your website
If your website isn’t yet fully “responsive” (mobile-friendly) you are losing out big-time. A wholesale redesign of your website is probably needed, and should result in an increase in traffic and revenue.
October 24, 2022
The most important part of your landing page is the call-to-action
When users arrive at your landing page, a conversion is within your reach. However, if you notice in your Google Analytics (GA), that many prospects are reaching your landing page and taking no action, it is most likely down to the design or wording of the page. The following are some simple tips for landing page optimization, which will increase the number of users who convert, and ultimately, make a huge difference to your sales.