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Small business marketing consultant

Affordable marketing strategies and marketing programs

maureen mccabe marketing toronto marketing consultant

Maureen McCabe

McCabe Marketing, led by Maureen McCabe, draws upon an extensive team of professionals based on each client’s situation.

We supplement our “in-house” expertise with a proven network of external partners to deliver your comprehensive marketing program when required. Complementary resources may include graphic design, video production, website development, search engine optimization, photography, internet marketing, writing, editing, and print production.

Maureen McCabe is a high-performance marketing and business growth expert with over 20 years of experience creating and executing powerful marketing strategies that activate sales growth and expand market penetration.

IBM Canada and Gallup Canada

In strategic marketing leadership roles at IBM Canada and Gallup Canada, Maureen established a track record for defining brand distinctiveness and developing aggressive marketing strategies in the most challenging and competitive markets. As the founder and principal of her marketing consultancy, McCabe Marketing, she has leveraged this expertise.

Maureen began and defined her distinguished marketing career with IBM, where she was quickly recognized for her unique creativity and consistent ability to generate results. As a strategic thinker, a tenacious executer, and a relentless source of new and innovative ideas, she advanced through increasingly senior marketing roles leading IBM’s growth in the high-profile SMB (small and medium business) and e-Business divisions.

Among her many successful initiatives, she is recognized for launching IBM’s Canadian operation on eBay (which she grew into the #1 most profitable sales component across both Canada and the U.S.), improving customer acquisition by a complete 300%, and earning two America’s Vice Presidents’ Awards for exceptional business results.

Since then, Maureen has stimulated similar brand interest and growth with Gallup and conceived the marketing and advertising strategies that launched and grew a thriving wellness centre. She has worked as a consultant building marketing and branding strategies that have increased sales by as much as 250% for her exclusive clientele.

Track record of success

With a proven track record in the small business market and as an entrepreneur, Maureen deeply appreciates the challenges her clients face. Whether helping emerging start-up companies develop new marketing programs and define their business’s unique personality in the market or helping more established companies in capturing market share, Maureen has distinguished herself as a strategist who can help companies generate results.

Maureen McCabe is an award-winning expert in both business-to-consumer and business-to-business markets, with a proven track record of helping companies achieve significant growth.

Maureen holds degrees from the University of Toronto and Lakehead University, as well as a Marketing Certificate from Toronto Metropolitan University (formerly Ryerson University).

To view a more detailed profile and recommendations, connect with Maureen on LinkedIn. Please follow us on our LinkedIn company page.

Want to learn what McCabe Marketing can do for you? We offer a free, no-obligation consultation with a Marketing Specialist.

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