Avoid hiring mistakes by doing due diligence.
  • February 27, 2019

    business coach

    How to hire the right business coach or business consultant.

    It’s more than asking questions and listening. Review the contract and scope of work in detail before you sign on the dotted line.

  • November 30, 2012

    Four ways to turn off prospective clients. Tips small business owners can use to increase sales.

    Listening skills “can make or break” your small business.

    Sick people spread germs. Students and workers are encouraged to stay at home to rest and get well. Self-employed people like me “try and do it all” — and sometimes not well. This week was an example of why I should have “closed” the office and consumed multiple bowls of soup.

    When things go wrong, we tend to analyze the situation to the nth degree. These heartfelt sales communication tips are hopefully helpful, and can be used whether you are healthy or not!

  • November 19, 2012

    How to find more customers & great sales leads. Seven “lucky” success tips you need to know!

    Should you call or email first? Hint: refer to tip 5!

    This month, I was called by four nice and two not-so-nice sales people. The reason I say “four nice” is that each listened to my advice and said thanks, while the other two stated that they “didn’t know” and hung up on me! They weren’t interested in learning how to become more successful sales professionals.

    All six sales reps “trolling” for new customers made the same error. You’re likely dying to know! The most deadly sin is Tip 1. By reading this blog and implementing the Seven Lucky Tips, you will “Generate More Profits” by prospecting more efficiently, in other words – better.

  • September 14, 2012

    Part 1 – Job search like an Olympian: 1 tip “marketers” need to know to land their golden position.

    Learn how I apply my grandmother McCabe’s wisdom, “The proof is in the pudding”. Google all prospective candidates.

    One of your most important responsibilities as the owner or senior manager is to hire the right people. I have made mistakes and offer a few tips to help you avoid what I learned first-hand – the cost of hiring the wrong person.

    Recently, I wrote a job description for a client. Marcel felt that my two-page comprehensive write-up had too many details; it was far too long. He trusted my judgment and it was posted. After reviewing the resumes, he commented that he had never seen such high quality candidates in his 35 years of hiring. The following tips are proven!

  • August 03, 2012

    Part 2 – Nine Olympic job search tips to help you get the “marketing” job of your dreams.

    Do more than personalize your emails!

    Are you looking for a marketing position? Are you a recent graduate, intern, or are still unfortunately unemployed or underemployed? Are you tired of having limited success?

    This is Part 2 of my powerful “how to” Olympian job search tips to help you get the job you want now! Learn what you need to do differently – to be successful and get that job that you desperately need.

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